diff --git a/tox.ini b/tox.ini
index acde4bb..687a273 100644
--- a/tox.ini
+++ b/tox.ini
@@ -38,6 +38,7 @@ deps =
     flake8-docstrings>=0.2.7
     flake8-import-order>=0.9
     pep8-naming
+    flake8-colors
 commands =
     flake8 src/flake8/ tests/ setup.py
 
@@ -158,3 +159,4 @@ exclude =
 max-complexity = 10
 import-order-style = google
 application-import-names = flake8
+format = ${cyan}%(path)s${reset}:${yellow_bold}%(row)d${reset}:${green_bold}%(col)d${reset}: ${red_bold}%(code)s${reset} %(text)s