diff --git a/.github/workflows/release-major-tag.yml b/.github/workflows/release-major-tag.yml
new file mode 100644
index 0000000..b2d044a
--- /dev/null
+++ b/.github/workflows/release-major-tag.yml
@@ -0,0 +1,48 @@
+name: release major tag
+
+run-name: Move ${{ github.event.inputs.major_version }} to ${{ github.event.inputs.target }}
+
+on:
+  workflow_dispatch:
+    inputs:
+      target:
+        description: The tag, branch, or SHA the major version should point to (e.g. v7.1.0)
+        required: true
+      major_version:
+        type: choice
+        description: The major version tag to move
+        options:
+          - v7
+          - v6
+          - v5
+          - v4
+          - v3
+          - v2
+          - v1
+
+# https://docs.github.com/en/actions/using-workflows/workflow-syntax-for-github-actions#permissions
+permissions:
+  contents: write
+
+jobs:
+  tag:
+    runs-on: ubuntu-latest
+    steps:
+      # Pin checkout a couple versions back so this workflow keeps working
+      # even if a botched release breaks the latest major.
+      -
+        name: Checkout
+        uses: actions/checkout@de0fac2e4500dabe0009e67214ff5f5447ce83dd # v6.0.2
+        with:
+          fetch-depth: 0
+      -
+        name: Git config
+        run: |
+          git config user.name "github-actions[bot]"
+          git config user.email "41898282+github-actions[bot]@users.noreply.github.com"
+      -
+        name: Move ${{ github.event.inputs.major_version }} to ${{ github.event.inputs.target }}
+        run: git tag -f ${{ github.event.inputs.major_version }} ${{ github.event.inputs.target }}
+      -
+        name: Push
+        run: git push origin ${{ github.event.inputs.major_version }} --force
diff --git a/CONTRIBUTING.md b/CONTRIBUTING.md
index eaa00d6..bb87824 100644
--- a/CONTRIBUTING.md
+++ b/CONTRIBUTING.md
@@ -72,3 +72,18 @@ Use [Conventional Commits](https://www.conventionalcommits.org/) (`feat:`,
 - The `signing` CI job and `goreleaser-pro` matrix entries are skipped on PRs
   from forks because they need repository secrets — that's expected and not
   something you need to fix.
+
+## Releasing (maintainers)
+
+1. Create a new GitHub Release with a semver tag (e.g. `v7.1.0`) — either
+   through the UI or `gh release create v7.1.0 --generate-notes`.
+2. Once the release exists, run the [**release major tag**](./.github/workflows/release-major-tag.yml)
+   workflow from the Actions tab:
+   - `target`: the new tag (e.g. `v7.1.0`)
+   - `major_version`: the major version to repoint (e.g. `v7`)
+
+   This force-pushes the major tag to the new release so consumers using
+   `goreleaser/goreleaser-action@v7` pick up the change.
+
+   The same workflow doubles as a rollback tool — pass an older tag as
+   `target` to revert the major.